At the beginning of this year Wunderman Thompson Intelligence presented The Future 100: Trends and Change to Watch in 2020, a snapshot of the year ahead and the most compelling trends to keep on the radar.
However, the question on everybody’s mind now is: What will the world look like post-pandemic? TBWA’s Backslash Project explores the answer through the lens of Edges: cultural shifts and values. Combining their unique brand of strategic journalism with an optimistic view of the future, they have created a vision for what these Edges will look like on the other side. Check out Culture after Covid.